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Proposals + Pricing Dēmĭstəfīed
Make them an offer they can't refuse
Demystifying the gap between ideas and execution.
You can now listen to the Gap Dēmĭstəfīed and download it as a mobile app!
📣 You can now listen to the Gap Dēmĭstəfīed. Look for the audio image at the top of this post or click on “listen online.” You must be a subscriber! | 📣 The Gap Dēmĭstəfīed is now available as a mobile app. While devouring this content on your mobile device, click the drop-down menu and select “Add the App to Home Screen.” |
MIND THE GAP
Want to make an offer they can’t refuse but don’t know how to craft a winning proposal?
Responding to a Request for Proposal (RFP) is a significant opportunity for a business to showcase its value to potential clients. For many, it’s the gateway to securing large contracts and new partnerships. That said, writing a proposal can be daunting and time-consuming.
CLOSE THE GAP
The proposal is an opportunity to nurture the relationship, demonstrate an understanding of your client’s challenges, and telegraph your expertise.
Responding to an RFP requires understanding the client’s needs, careful planning, and clear communication. Crafting a compelling response that stands out is essential to winning the bid.
By the end of this edition, you will be able to craft a proposal that aligns with the client’s needs and telegraphs your value.
Thoughtfully assess the RFP in the context of the dynamics your prospect is navigating.
Before drafting your proposal, fully digest the RFP and understand its context. What external or internal challenges or dynamics are leading to this project? Many rush to start writing without taking the time to understand the client. The RFP reflects the client’s priorities, expectations, and problems they want to solve.